Have you ever looked in the mirror at the end of the day and felt that your skin was almost "suffocating"? It is not just a sensation. Every day, an invisible but stubborn layer made up of fine particles, airborne particulate matter, oxidized sebum, and sunscreen residues settles on the face. If it is not removed properly, the skin struggles to regenerate as it should. Good facial cleansing is therefore not merely a hygiene step, but the first treatment in your routine.
In this guide, we explain how to wash your face properly, turning a banal gesture into a step that genuinely affects blackheads, enlarged pores, and excessive shine.
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Why cleansing is the true starting point
Many people invest in expensive serums and then complain that "skincare doesn't work." The problem often lies earlier in the process: the skin is not truly clean. Throughout the day, sebum, makeup, sunscreen, pollution, and fine particles accumulate, and these residues create a physical barrier that hinders the absorption of active ingredients.
The 60-second method. If you wash your face in ten seconds, you are not cleaning it, you are just wetting it. Massaging the cleanser for a full minute gives the product time to dissolve the greasy bonds of dirt and stimulates microcirculation. It is the single change that produces the greatest results at no cost.
Without thorough cleansing, the complexion looks dull and pores can become clogged, encouraging blemishes even in adulthood.
Which products to use
Effective cleansing is not based on a miracle product, but on a logical sequence that respects skin physiology. There are two types of dirt on the face: oil-soluble dirt (sebum, makeup, sunscreen) and water-soluble dirt (sweat, dust). Different tools are needed.
1. The oil cleanser
This is the affinity-based step, the most effective for removing everything greasy. Cleansing oils dissolve excess sebum and sunscreen without affecting the hydrolipidic film. This is the step that makes the difference for those dealing with blackheads.
CLEANSING GENTLE OIL Makeup-removing facial cleansing oil non-comedogenic, the first step of double cleansing Dissolves makeup, including... Discover CLEANSING GENTLE OIL
2. The rinse-off cleanser
It removes water-soluble residues and pollution particles left on the surface. It must be gentle to avoid causing dryness.
CLEANSING DETOX MOUSSE Makeup-removing facial cleansing mousse Detoxifying, for sensitive skin and all skin types, with Hydromanil®, Red Vin... Discover CLEANSING DETOX MOUSSE
If the skin has many impurities, the alternative is Cleansing Active Mousse, with the purifying action of burdock and salicylic acid.
CLEANSING ACTIVE MOUSSE Facial cleanser with salicylic acid Purifying mousse with Tea Tree Oil, Burdock and Betaine Reduces the appearance o... Discover CLEANSING ACTIVE MOUSSE
What to avoid
Avoid overly harsh or "degreasing" cleansers: when the skin is stripped of its natural oils, it may react by producing even more sebum as a defense. This is known as the rebound effect, and it is one of the reasons why people with oily skin who wash their face too often risk making the situation worse.
Makeup-removing wipes cleanse poorly: to a large extent, they move dirt around on the surface of the face and cause friction irritation. Micellar water used without rinsing can leave surfactant residues that, over time, make the skin more reactive.
Double cleansing, step by step
Evening is the critical time. It is not just a matter of removing makeup, but of removing the buildup from the entire day.
- Apply Cleansing Gentle Oil to dry skin.
- Massage for at least 60 seconds, giving the product time to dissolve sebum and sunscreen filters.
- Emulsify with a little lukewarm water until it forms a light milk, then rinse.
- Apply the cleansing mousse, Detox or Active depending on your skin.
- Rinse thoroughly.
In the morning, the mousse alone is sufficient: the skin has not accumulated makeup or SPF, so only the overnight sebum needs to be removed.
The following steps
Exfoliation
Once or twice a week, to remove dead skin cells and clear comedones. An enzymatic or mandelic acid exfoliant is preferable to mechanical scrubs, which can irritate.
MANDELIC ENZYMATIC SOFT PEEL Mandelic Acid and Enzymatic Facial Peel Highly tolerated, gentle exfoliant that stimulates cell turnover. Removes de... Discover MANDELIC ENZYMATIC SOFT PEEL
Targeted serum
For a mattifying effect and to target sebum and blemishes, use Acnerebal Serum. For an antioxidant and brightening effect on dull skin, use FeruliC + HA Serum.
ACNEREBAL SERUM Serum with salicylic acid and niacinamide For oily skin and enlarged pores, with Zincidone®, Burdock and Provitamin B... Discover ACNEREBAL SERUM
Hydration
Acnerebal Cream keeps the skin matte and even. If the skin tends to become red, it is better to choose a soothing formula.
ACNEREBAL CREAM Cream for hormonal acne and oily skin, mattifying effect Sebum-regulating cream with Azeloglycine, Zincidone® and Nia... Discover ACNEREBAL CREAM
The complete protocol for blemished skin is in the routine guide for oily skin and enlarged pores.
If you use sunscreen, you need to pay more attention
Products with SPF 30 and 50 are formulated to adhere to the skin and provide long-lasting wear: this is their strength, and it is also why they are not removed by superficial cleansing. If they remain in the pores, they reduce the effectiveness of subsequent treatments. In this case, double cleansing is not optional: the oil phase dissolves the filters, while the foaming phase washes them away.
How often to do a deep cleanse
A common mistake is to think of deep cleansing as an occasional event. Basic cleansing (simple in the morning, double in the evening) should be done every day. The more intensive weekly treatment, with a gentle peel or purifying mask once or twice a week, helps boost cell renewal.
SKINPURE REBALANCE Purifying clay face mask for oily and blemish-prone skin With Potassium Azeloyl Diglycinate, Zinc PCA, purifying clay... Discover SKINPURE REBALANCE
Frequently asked questions
Can salicylic acid be used in summer?
Yes, it is not photosensitizing in itself. However, since it removes superficial dead skin cells, the new skin is more exposed to UV rays: applying sunscreen every morning becomes essential.
Can I wear makeup if I have blemish-prone skin?
Certainly. The important thing is to use non-comedogenic products and remove makeup meticulously every evening. Makeup residue mixes with sebum and can contribute to new comedones forming overnight.
What’s the difference between daily cleansing and weekly treatment?
Daily cleansing removes environmental dirt and the day’s sebum. Weekly treatment works on keratinized layers, promoting cell turnover and refining skin texture.
I have oily skin. Do I really need to use a cleansing oil?
Yes, and it’s not a paradox: like dissolves like. Cleansing oil removes excess sebum more gently than an aggressive foaming cleanser, without stimulating the sebaceous glands or triggering the rebound effect.
The point that makes the difference
It’s not the serum that changes your skin. It’s how clean it is before you apply it.
If cleansing is done incorrectly, active ingredients work less effectively and results don’t come. Effective skincare doesn’t start with treatment: it starts with cleansing.
15-minute complimentary consultation with the founder
If you would like direct support and guidance based on your skin’s specific needs, Elisa Avalle, founder of LeLang, is available for a personalized, complimentary consultation.


